Graphic design invoice template for brand, print and UX work
Choose the graphic design, brand identity, freelance, logo or UX version, see it filled in, and bill concepts, extra revision rounds, files and licences. Download a PDF, Excel or Word file.
Choose a version of the graphic design invoice
Each version opens in the online maker with its own line items and payment terms, and downloads as an editable Excel or Word file. Example amounts are hypothetical, not market rates.
Graphic design (print and marketing)
Design deliverables per brief, extra revision rounds beyond those included, and stock or font costs at cost.
- [Deliverable] per brief [reference]
- [Second deliverable]
- Additional revision round beyond the [n] included (approved [date])
- Stock image licences, at cost
Brand identity project
Concepts, refinement of the chosen direction, brand extensions and guidelines as separate lines, with usage rights referenced to the contract.
- Concept development: [n] initial concepts
- Refinement of selected direction ([n] revision rounds included)
- Brand extension: [item]
- Brand guidelines document
- Font licence, at cost
Freelance design (hourly or project)
Hourly or project design work, extra revisions and an agreed rush fee on separate lines. Source files and rights follow your agreement.
- Design work: [project] (hourly)
- Revisions beyond the [n] included rounds
- Rush delivery fee, agreed in writing on [date]
Logo and identity package
Concepts, included and extra revision rounds, final file formats and brand extensions, with the agreed licence or ownership transfer referenced.
- Logo concepts: [n] initial concepts
- Refinement of chosen concept ([n] revision rounds included)
- Additional revision round
- Final files: vector (AI, SVG, EPS), PNG and PDF; colour, black and white versions
- Brand extension: [item]
UX and UI design (phase billing)
Research hours, interviews, wireframes, prototype and usability testing, billed by phase, with research and tool costs at cost.
- Phase [n]: research and discovery (interviews, analysis), hours
- Wireframes: [n] key screens
- Clickable prototype
- Usability testing round ([n] participants)
- Participant incentives, at cost
- Prototyping tool seat for this project, at cost
Fill in your graphic design invoice
Edit any line, set your tax rate (0% is fine) and download a PDF. Line amounts, tax and the balance due calculate as you type. Version: Graphic design (print and marketing).
Tax starts at 0%. Enter the rate that applies to you, or leave it at 0 if you do not charge sales tax or VAT.
For example a deposit. The PDF then shows the balance due.
- Nothing is saved on our side. Download the PDF before you leave the page.
- Amounts print with a $ sign. If you bill in another currency, say so in the notes.
- Prefer to edit offline? Download this starting point as Excel (.xlsx) or Word (.docx).
A graphic design invoice bills concepts, revisions and final files, and it is also where you restate what rights the client gets on payment. The sections below cover what to include, how to itemize a design job, payment terms and the mistakes that lead to unpaid revisions.
What the graphic design invoice covers
What you can do with this template, and what it does not do.
Five design versions
Graphic design (print and marketing), brand identity project, freelance design (hourly or project), logo and identity package, and UX and UI with phase billing. Each has its own lines and terms.
Revision rounds
Show included rounds in the description and bill extra rounds as a separate line, as the graphic design version does by default.
File deliverables
List what the client receives: source files, web exports, print-ready PDFs.
Licensing and ownership
The logo version adds a terms line for the agreed licence or ownership transfer and unused concepts.
Stock and font costs
Pass through stock images and font licences bought for the client on separate lines.
PDF, Excel or Word
Set your tax rate (0% is fine) and download a PDF, or download any version as an editable .xlsx or .docx.
How to fill in your graphic design invoice
A design invoice documents the work delivered, the rights granted and when payment is due.
- Your business name, logo, and contact details
- Client name, company, and billing contact
- Invoice number and date
- Project name and description
- Detailed list of deliverables (logo files, brand guide, etc.)
- File formats included (AI, EPS, PNG, PDF, etc.)
- Number of concepts and revisions provided
- Usage rights and licensing terms
- Project timeline and milestones
- Hourly rate or project fee
- Additional services (source files, extended licensing)
- Rush fees if applicable
- Payment terms and due date
- Accepted payment methods
Practices that keep design invoices quick to approve. Where a number is involved, it comes from your contract, not from a market norm.
- Have a signed agreement that lists the scope, deliverables and number of revision rounds
- Decide whether you take a deposit and how large, and put it in the contract
- State the number of concepts and included revision rounds on the invoice
- Name the licence or ownership the client gets, and when it transfers
- Say whether source files (AI, PSD, Figma) are included or priced separately
- Agree any rush fee in writing before you start the rush work
- Keep client feedback and approvals in writing
- Include a kill fee clause in the contract if you want one, and bill it as its own line
- Invoice milestones as soon as they are approved
Design rates vary widely by specialty, market and client size, so build the price from scope and usage rather than a published range.
Price components to itemize:
- Concepts: number of initial directions
- Refinement: included revision rounds
- Final files: formats and variations delivered
- Licence or ownership transfer: wider usage costs more
- Pass-through costs: stock images and font licences
Worked example (hypothetical):
- Logo project: 3 concepts and 2 revision rounds, fixed fee $2,400
- Extra revision round requested by the client: $300
- Font licence bought in the client's name: $120 at cost
- Final invoice: $2,820, less the $1,200 deposit, balance $1,620
Ownership: say on the invoice that rights transfer when the final balance is paid.
These are common options to agree with the client, not rules. Whatever you choose belongs in the contract first; the invoice repeats it.
Payment schedule:
- Full payment upfront for small jobs
- A deposit, then the balance on delivery
- Larger projects split across concept, revisions and delivery
When invoices are due:
- Due on receipt, Net 15 or Net 30
Files and rights:
- Whether final files are released on full payment
- The licence or ownership transfer, and when it applies
Changes and cancellation:
- The fee for revision rounds beyond those included
- A kill fee if the client cancels mid-project, as set in the contract
Late payment:
- Late fees or interest only if the contract includes them and local law allows
Billing mistakes that lead to unpaid revisions, disputed rights or late payment.
- ✕Starting work without a signed contract and deposit
- ✕Providing unlimited revisions without additional charges
- ✕Sending final files before receiving payment
- ✕Not specifying usage rights and licensing terms
- ✕Vague descriptions that don't document deliverables
- ✕Handing over source files without saying whether they were included in the fee
- ✕Not having a revision limit in your contracts
- ✕Failing to charge for scope creep and additional requests
- ✕Working with verbal agreements instead of written contracts
- ✕Giving away full ownership when licensing would suffice
Graphic design invoice: frequently asked questions
Related resources
Related invoice templates
Explore more professional invoice templates for different industries
Photographer invoice template
Manage wedding, portrait, and commercial photography billing with session packages, print pricing tiers, and image licensing terms built into every invoice.
Videography invoice template
Videography invoice template for pre-production, shoot days, editing and delivery, with equipment, crew and music licensing on separate lines.
Web development invoice template
Web development invoice template for build milestones, testing and launch, change requests, and third-party costs such as themes, plugins and hosting.
Agency invoice template
Agency invoice template for project milestones and monthly packages, plus a solo freelancer version: approved extra work, pass-through costs and payment terms on separate lines.
Design approvals and invoices in one place
On AgencyPro Pro, clients annotate designs and approve versions in your portal, and you bill the approved work through Stripe or PayPal. Pro is $79/mo for one seat.