Google Analytics Integration
Portal extensionAgencyPro does not connect to Google Analytics directly. You build a Looker Studio report on the client's GA4 property, enable embedding, and add the embed URL to the client portal with a Custom Iframe extension. Clients see the live report in their portal.
Why connect Google Analytics with AgencyPro
Clients ask how the site is doing between monthly reports. A Looker Studio report on their GA4 property, embedded in the portal, answers that without a screenshot.
The connection is an embed, not an API integration: AgencyPro does not pull GA4 metrics itself. Build one report per client (or one template copied per client), turn on embedding in Looker Studio, and connect each embed URL to that client's organization so nobody sees another client's data.
Key features
Benefits for your agency
How agencies use Google Analytics with AgencyPro
SEO traffic dashboard
Organic sessions and landing pages for each client, visible in their portal.
Paid media results
A report combining GA4 conversions with ad data you add to Looker Studio.
Content performance
Page-level traffic for the articles you published that month.
How to set up Google Analytics
- In Looker Studio, build a report on the client's GA4 property.
- Share the report so that Anyone with the link can view, then use File > Embed report and copy the embed URL.
- In AgencyPro, go to Workspace Settings > Extensions and click Add extension.
- Choose Custom Iframe, enter a navigation label such as Website analytics, and paste the embed URL.
- Connect it to each organization separately, set each client's own report URL, then enable and save.
Frequently asked questions
Does AgencyPro connect to the GA4 API?
No. It displays a Looker Studio report you build. All data access goes through Looker Studio and Google.
Do clients need a Google account?
Not if the report is shared so that Anyone with the link can view. Restricted reports ask viewers to sign in.
Can each client see only their own data?
Yes. Build a report per client and connect each embed URL to that client's organization in the extension settings.
Does Universal Analytics work?
No. Google stopped processing Universal Analytics data in July 2023. Use GA4.
More Extensions integrations
Google Sheets
Show a live Google Sheet as a page in your client portal, one sheet per client if you want (Pro). Log events to Sheets with Zapier (Plus).
Airtable
Show an Airtable shared view or form as a page in your client portal with AgencyPro's Airtable extension (Pro and Plus plans).
Calendly
Let clients book calls from your portal. AgencyPro's Calendly extension shows your booking page as a portal page (Pro and Plus).
Ready to get started?
See how Google Analytics fits into your AgencyPro setup, or ask us which plan you need.