Social media and TikTok agencies

Social media agency software for approvals, requests and retainers

AgencyPro is the client portal for social media management agencies: post and video approvals, monthly content batches, brand assets, account logins and retainer billing. It is not a scheduler, so your publishing tool stays.

See how it works for your agency

A short workflow tour, from client context to delivery and billing. No signup needed.

Narrated screen walkthrough using fictional sample data.

AgencyPro for marketing agencies

Follow the lead pipeline, review campaign requests, and keep track of client billing.

Open on YouTube

The short answer

  • On every plan: client portal, request queue, file sharing, messaging, invoicing and recurring retainers.
  • On Pro ($79/mo): pinned comments on post images, frame-accurate video comments, versioned approvals, Brand Hub with a credentials vault, scheduled content batches, tickets and time tracking.
  • Not included: scheduling, publishing, social inbox, listening or engagement analytics.
  • Cost: plan price plus seats, for example $179/mo for 6 people on Pro, with unlimited clients.

Why approvals are the bottleneck for social agencies

A social retainer can mean 30 or more pieces a month per client, each needing a sign-off before it is scheduled. When that happens in WhatsApp and email, posts go out late or unapproved, and feedback on a carousel arrives as "slide 3 feels off".

The other recurring risk is access. Agencies hold logins for dozens of client accounts, often in spreadsheets. AgencyPro puts approvals on a request per batch and logins in a per-client vault with role-based access.

What AgencyPro does next to your scheduling tool

JobWhere it usually happensAgencyPro's partPlan
Scheduling and publishingYour social scheduling tool or the native platformsNothing. AgencyPro does not post to social networks.Not included
Post and video approvalsEmail, chat, shared foldersUpload posts, carousels and videos to a request; clients pin comments and approve a version.Pro
Brand assets and account loginsShared drives, password spreadsheetsBrand Hub per client: logos, colors, fonts, guidelines and an encrypted credentials vault.Pro
Monthly content batchesCalendar remindersRecurring auto-requests open a request for each new period when the retainer renews, auto-assigned to your defaults.Pro
Client questions and small asksDMs, WhatsApp, emailPortal messaging on every plan; tickets and email piping on Pro.Basic / Pro
AnalyticsNative platform insights or your reporting toolAttach the monthly report to a report request, or embed a published dashboard as a portal tab.Every plan
Retainer billingStripe, PayPal, accounting softwareRecurring tiers by platform count or post volume, with client self-service.Every plan

How a month of social content runs in AgencyPro

  1. Onboard. The first request collects goals, platforms, competitors and brand files. Logins and brand voice go in the client's Brand Hub (Pro).
  2. Open the batch. When the retainer renews, a recurring auto-request (Pro) opens the new period's request, named after the service and auto-assigned to your defaults. On a weekly retainer that is one batch a week; on a monthly one, your team or the client opens the weekly batches.
  3. Create. Designers and editors work from the brief and the client's brand assets, with a checklist for captions, hashtags, alt text and sizes.
  4. Approve. Upload the batch and move it to Client Review. On Pro, clients pin comments on images and leave timestamped notes on reels, then approve a version.
  5. Schedule. Approved posts go into your scheduling tool. Record the scheduled date on the request so the client can see it.
  6. Report and bill. Attach the monthly report to its request. The retainer renews through Stripe or PayPal.

Social media management, TikTok and community work

Multi-platform management

Scope platforms, post formats, monthly volume and response coverage per tier. Review copy and visuals together on one request, then publish through your scheduler.

TikTok and short-form video

Separate organic production, paid creative and creator coordination in the scope. Track hooks, scripts, footage and edit rounds. Agree creator usage rights and account access in writing.

Community management

Agree hours of coverage, escalation rules and which replies need client approval. Replies happen in the social platforms; escalations and client questions come in as tickets (Pro).

Worked example: a TikTok content package with approvals

Example: a short-form agency sells a beauty brand 12 TikToks a month for $4,500, with two edit rounds per video. The numbers are illustrative; the steps use real AgencyPro features.

  1. Scope. The contract (Documents, Pro) states the monthly count, included rounds, whether creators appear on camera, usage rights for creator content and whether the agency posts from the brand's account.
  2. Monthly concept approval. One request holds the month's hooks, scripts and trend references. The client approves concepts before anything is filmed, which cuts reshoots.
  3. Production. Each video is its own request so it can be approved on its own. Raw footage is uploaded or linked on the request, and the brand's fonts, colors and caption style sit in Brand Hub (Pro).
  4. Edit rounds. The 9:16 cut is uploaded for frame-accurate comments (Pro). Round two is the next version; a third round becomes an add-on once the client agrees.
  5. Posting. Approved videos are scheduled in TikTok or your scheduler, and the posting date goes on the request. TikTok account logins sit in the Brand Hub vault, not in DMs.
  6. Billing. The package renews through Stripe or PayPal. Creator fees are paid outside AgencyPro; if you rebill them, they go on their own invoice lines.

Running paid social as well? See digital marketing agency workflows for separating ad spend from your fee.

What it costs for a social team

Each plan includes one seat. For example, a 6-person social agency managing 25 brands:

  • Basic: $39 + 5 x $15 = $114/mo. Portal, requests and billing, with comment-based approvals.
  • Pro: $79 + 5 x $20 = $179/mo. Adds pinned and video comments, versioned approvals, Brand Hub and scheduled batches.

Your scheduling tool is a separate cost. The 25 brands do not change the AgencyPro price. See pricing.

When AgencyPro is not the right fit for a social media agency

  • You want approval inside the content calendar. Some scheduling tools include client approval on a calendar preview. If that covers you, AgencyPro may only add value for billing and requests.
  • You need a unified social inbox or listening. Those are social management platform features.
  • You are on Basic and want clients to mark up posts. Pinned comments and version approvals take Pro.
  • You move single raw files over 10GB. Storage is unlimited on every plan, but each file is capped at 10GB. Keep very large shoot files in a transfer service and link them.

Social media agency software: common questions

Answers for social media management and TikTok agencies.

Is AgencyPro a social media scheduling tool?

No. It does not publish posts, manage a social inbox or report on engagement. Keep your scheduling tool for that. AgencyPro handles the client side: briefs, approvals, assets, logins, requests and billing.

How do clients approve social posts?

Upload the post images, carousel slides or video to a request and move it to Client Review. On Pro, clients pin comments on images, leave frame-accurate notes on video and approve a specific version. On Basic, they approve in a client-visible comment.

Where should we store client social media logins?

In Brand Hub (Pro). Credentials sit in an encrypted vault with role-based access, so a contractor sees only the clients they work on. That is safer than a shared spreadsheet or DMs.

Can I price social retainers by number of platforms or posts?

Yes. Create a recurring service with tiers, for example two platforms and 12 posts a month versus four platforms and 30 posts. Add a cap on requests per period if you sell by volume. Clients subscribe through Stripe or PayPal.

Does it work for TikTok and short-form video agencies?

Yes, for the workflow around production: briefs, hooks and scripts, footage upload, edit rounds with frame-accurate comments (Pro) and approval before posting. Editing and posting happen in your video and social tools. Storage is unlimited on every plan, with a 10GB limit per file.

How much does AgencyPro cost for a social media agency?

Basic is $39/mo, Pro $79/mo and Plus $149/mo, each with one seat. Extra seats are $15, $20 or $30/mo by plan. A 6-person agency on Pro pays $79 + 5 x $20 = $179/mo, with unlimited clients.

See a social content batch approved in AgencyPro

Book a demo and we will set up a batch request, a client approval and a retainer using your own services.