AgencyPro vs AgencyAnalytics
AgencyAnalytics is client reporting software for marketing agencies. It connects 85+ marketing data sources to white-label dashboards and automated reports, priced at $20 per client per month billed annually.
Feature comparison: AgencyPro vs AgencyAnalytics
| Feature | AgencyPro | AgencyAnalytics |
|---|---|---|
| Reporting | ||
| Marketing data integrations | Not a reporting tool | 85+ sources |
| White-label dashboards and scheduled reports | Not a reporting tool | |
| SEO rank tracking | Not a reporting tool | Paid add-on |
| Internal reports (requests, revenue, time) | Not listed | |
| Client portal | ||
| White-label portal on your own domain | Every plan | |
| Unlimited client users | ||
| Tasks and requests | Requests, projects and tickets | Marketing task management |
| Client messaging | Built-in messaging | Via embedded chat tools |
| File storage and approvals | Files on all plans; proofing on Pro | Report approvals |
| Delivery and billing | ||
| Service catalog and checkout | Not listed | |
| Invoicing and online payments | Stripe and PayPal | Not listed |
| Subscriptions and retainers | Not listed | |
| Time tracking | Pro plan and up | Not listed |
| Quotes, proposals and contracts | Pro plan and up | Not listed |
| Pricing | ||
| Pricing model | Plan fee + $15 to $30 per extra seat | $20 per client/month (annual) |
| Clients included | Unlimited | Priced per client |
| Free trial | 14 days, no card | 14 days, no card |
What each tool costs for your team
AgencyAnalytics prices per client and AgencyPro per team seat, so the cost depends on both numbers.
| Team | AgencyPro | AgencyAnalytics |
|---|---|---|
| 3 people, 10 clients | $69 Basic / $119 Pro | $250 ($200 billed annually) |
| 5 people, 25 clients | $99 Basic / $159 Pro | $625 ($500 billed annually) |
| 10 people, 50 clients | $174 Basic / $259 Pro | $1,250 ($1,000 billed annually) |
AgencyPro figures are monthly billing. AgencyAnalytics is $25 per client monthly or $20 billed annually, with unlimited staff and client users; rank tracking and AI tracking are paid add-ons. The two tools do different jobs, so some agencies pay for both. AgencyPro: plan price plus (team size - 1) x the extra-seat price, from AgencyPro pricing. AgencyAnalytics: from its pricing page. Prices checked October 14, 2026; vendors change plans, so confirm before you buy.
Where AgencyPro is the stronger fit
The situations where agencies pick AgencyPro over AgencyAnalytics
Clients can buy and pay
Clients order services from your catalog, check out, and pay invoices or subscriptions through Stripe or PayPal inside the portal.
Requests and approvals in one place
Clients submit requests, message your team and approve deliverables in the same portal. Versioned proofing is on the Pro plan.
Cost does not grow per client
Every AgencyPro plan includes unlimited clients. You pay for the plan and team seats, not for each client account.
Key differences
Where AgencyPro and AgencyAnalytics take different approaches
Job to be done
Pricing model
Billing
Client communication
The same client job in both tools
For example, one month of an SEO retainer, from the client's request to the month-end report and invoice.
| Step | AgencyPro | AgencyAnalytics |
|---|---|---|
| Client asks for work | Client submits a request in the branded portal | Client sends a message through Client Messaging |
| Deliver the work | Request assigned, time tracked (Pro), files shared in the portal | Marketing task management |
| Month-end report | Upload the report to the client's portal; AgencyPro has no live marketing dashboards | White-label dashboard pulling from 85+ data sources, sent as a scheduled report |
| Invoice | Subscription invoice paid by Stripe or PayPal | Not listed; use your invoicing tool |
The tools fit together: AgencyAnalytics for the marketing report, AgencyPro for requests, delivery and billing.
Frequently asked questions
Common questions about AgencyPro and AgencyAnalytics
What is the difference between AgencyPro and AgencyAnalytics?
AgencyAnalytics is client reporting software for marketing agencies: it pulls data from 85+ marketing platforms into white-label dashboards and scheduled reports. AgencyPro is client delivery software: clients order services, submit requests, approve work and pay invoices in a branded portal. AgencyAnalytics shows clients the results of your work; AgencyPro runs the work and the billing.
How much does AgencyAnalytics cost compared with AgencyPro?
AgencyAnalytics prices per client: $20 per client per month billed annually, or $25 month to month, with unlimited staff and client users. Rank tracking and AI tracking are paid add-ons. AgencyPro prices by plan and seat with unlimited clients: Pro is $79/month with one seat plus $20 per extra seat. For example, 15 clients on AgencyAnalytics cost $300/month billed annually, while a 5-person team on AgencyPro Pro costs $159/month no matter how many clients you serve.
Can AgencyAnalytics replace a client portal like AgencyPro?
Only for reporting. AgencyAnalytics has a white-label client portal on your own domain, tasks you can assign to clients, and client messaging through an embedded chat tool such as Intercom or HubSpot. Its site does not list invoicing, payments, service ordering or time tracking. If clients need to buy services, submit requests or pay invoices, you need a delivery tool alongside it.
Should a marketing agency use both?
Many SEO and PPC agencies can. Use AgencyAnalytics for automated performance reports, and AgencyPro for intake, requests, approvals, subscriptions and invoices. AgencyPro does not pull data from Google Analytics or ad platforms, so it does not replace a reporting dashboard.
Can I move my clients from AgencyAnalytics to AgencyPro?
You can import your client list into AgencyPro with the CSV importer, along with your services. Dashboards, reports and connected data sources stay in AgencyAnalytics, because AgencyPro is not a reporting tool. On the Plus plan, the AgencyPro team helps with setup and migration.
AgencyPro or AgencyAnalytics: which fits your agency?
AgencyPro vs AgencyAnalytics is less a head-to-head than a question of which job you are hiring software for. AgencyAnalytics turns data from 85+ marketing platforms into white-label dashboards and scheduled client reports. AgencyPro runs delivery: service ordering, requests, approvals, subscriptions and invoices in a branded portal.
Both give clients a white-label login on your domain. The difference is what clients do there: in AgencyAnalytics they read reports and see tasks; in AgencyPro they order work, upload files, approve deliverables and pay.
For many SEO, PPC and social agencies the answer is both: AgencyAnalytics for reporting and AgencyPro for operations and billing.
Who should choose AgencyAnalytics
- SEO, PPC and social agencies that need automated, white-label performance reports
- Teams that want rank tracking and marketing data from 85+ sources in one dashboard
- Agencies with many staff users and a modest client count, since pricing is per client
- Agencies that already handle billing and delivery in other tools
Who should choose AgencyPro
- Agencies that want clients to order services, submit requests and pay in a branded portal
- Retainer and productized agencies billing subscriptions or credits
- Teams with many clients, since every plan includes unlimited clients
- Agencies that need approvals and proofing on deliverables
Bottom line: pick the tool that handles your most common client workflow with the fewest workarounds. AgencyPro pricing is a plan fee plus a per-seat fee for each extra team member (see AgencyPro pricing), so price both tools at your real team size before you decide. If AgencyAnalytics already covers how you onboard, deliver to and bill clients, switching may not be worth the migration work.
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Test AgencyPro with one real client workflow
Set up one client, one service and one invoice during the trial, then compare it with how you run the same work in AgencyAnalytics today.
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