Comparison

AgencyPro vs HubSpot

HubSpot is a leading CRM and marketing platform with sales, marketing, service, and CMS products. It excels at lead generation, marketing automation, and customer relationship management. For agencies, it is stronger for pipeline and marketing than for project delivery and client-facing billing.

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AgencyPro
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HubSpot

Feature-by-Feature Comparison: AgencyPro vs HubSpot

FeatureAgencyProHubSpot
Core Features
Client Portal
Project Management
Time Tracking
Invoicing & Billing
CRM
Marketing Automation
Sales Pipelines
Client Experience
White-Label Portal
Custom Domain
Client Approval Workflows
Agency-First Design
Pricing & Scalability
Unlimited Clients
Unlimited Users
Predictable Pricing
Focus on Delivery

Why Choose AgencyPro?

Discover what makes AgencyPro the better choice for your agency

White-Label Client Portal

HubSpot has limited white-label options for agencies. AgencyPro provides full white-labeling with custom domains and complete UI customization for a professional branded portal.

Unlimited Users

HubSpot pricing scales with contacts and features. AgencyPro offers unlimited users on higher tiers—add team members without per-seat costs.

Client Delivery Focus

HubSpot is a CRM for sales and marketing. AgencyPro is a client delivery platform—built for projects, approvals, and billing, not pipeline management.

Key Differences

See how AgencyPro compares head-to-head with HubSpot

Primary Focus

AgencyPro:Project delivery, client portals, time tracking, and billing for agencies.
HubSpot:CRM, marketing, sales, and customer service—industry-leading in those areas.
Better fit for agencies focused on delivery and getting paid.

White-Labeling

AgencyPro:Full white-label client portal with custom domains.
HubSpot:Hub-branded experiences, limited white-label for agencies.
Professional branded portal for every client.

Pricing Structure

AgencyPro:Unlimited users with predictable monthly costs.
HubSpot:Tiered pricing that scales with contacts and features.
More predictable costs as your agency grows.

CRM vs Delivery

AgencyPro:Client delivery platform: projects, approvals, billing, time-to-invoice.
HubSpot:Sales and marketing CRM—leads, pipelines, campaigns.
HubSpot wins for pipeline; AgencyPro wins for delivering and getting paid.

Frequently Asked Questions

Everything you need to know about AgencyPro vs HubSpot

How does AgencyPro compare to HubSpot for agencies?

HubSpot is a powerful CRM and marketing platform for sales, marketing, and customer service. AgencyPro is purpose-built for agency operations: project delivery, client portals, time tracking, and billing. HubSpot excels at lead generation and marketing; AgencyPro excels at client delivery and getting paid. Many agencies use both—HubSpot for pipeline, AgencyPro for delivery.

Does HubSpot offer a client portal for agency clients?

HubSpot has portals and customer-facing experiences, but they are oriented around CRM and support—not project delivery, approvals, or agency billing. AgencyPro provides a white-labeled client portal for agencies where clients view projects, approve deliverables, and pay invoices in a branded experience.

Is HubSpot too complex for a small agency?

HubSpot is an enterprise-grade CRM built for marketing and sales at scale. For small agencies, its breadth can be overwhelming—many features and modules you may not need. AgencyPro is streamlined for agency operations: project delivery and billing without the CRM complexity.

Does HubSpot include project delivery tools?

HubSpot is CRM-focused—sales pipelines, marketing automation, and customer service. It has some project features in Service Hub, but project delivery is not its strength. AgencyPro is built for delivery: tasks, milestones, client approvals, and time-to-invoice.

What are the pricing differences between AgencyPro and HubSpot?

HubSpot uses tiered pricing with Free, Starter, Professional, and Enterprise tiers—costs scale significantly with contacts and features. AgencyPro offers flat monthly pricing with unlimited users and clients. For agencies wanting predictable costs and unlimited team members, AgencyPro may offer better value.

Should I use HubSpot and AgencyPro together?

Yes. A common setup is HubSpot for CRM, marketing, and sales, with AgencyPro for client delivery, project management, and billing. AgencyPro integrates with Zapier and offers an API for connecting with HubSpot and other tools in your stack.

AgencyPro vs HubSpot: Which Is Right for Your Agency?

HubSpot is a CRM and marketing platform with strong inbound marketing tools, sales pipelines, and customer service features. AgencyPro is an agency operations platform for project delivery, billing, and client management. The overlap is minimal — HubSpot manages your marketing funnel, while AgencyPro manages your agency's delivery and revenue.

The key strategic difference: HubSpot excels at lead generation and marketing automation, while AgencyPro excels at client delivery and getting paid. Many agencies use both — HubSpot for CRM and pipeline, AgencyPro for project management and billing.

If you're choosing one platform and your primary need is client delivery management — projects, invoicing, and client portals — AgencyPro covers more agency-specific ground. If you need marketing automation, email campaigns, and CRM capabilities, HubSpot is unmatched. For agencies that do both, the tools complement each other well.

Who Should Choose HubSpot?

  • Agencies whose primary challenge is lead generation and marketing automation
  • Teams running inbound marketing programs who need robust CRM capabilities
  • Agencies that bill clients for HubSpot implementation and need deep platform expertise

Who Should Choose AgencyPro?

  • Agencies whose primary challenge is project delivery, billing, and client management
  • Teams that need invoicing, retainer tracking, and client portals alongside their CRM
  • Agency owners tired of HubSpot's per-seat pricing for basic project management features

Bottom line: if your agency bills clients, manages projects, and wants a branded client experience without juggling multiple subscriptions, AgencyPro is the more complete choice. If hubspot already covers your needs and you don't require integrated billing or client portals, it remains a capable tool for its intended purpose.

Related Agency Software Resources

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