Basecamp Alternative for PR Agencies
Basecamp's to-do lists and messaging don't match PR agency needs. PR agencies need campaign structure, client visibility, and retainer billing. AgencyPro provides the full PR operational stack.
Why PR Agencies Struggle with Basecamp
Basecamp has no campaign structure for PR work
No client PR visibility or reporting
No retainer tracking or billing
To-do lists don't represent PR campaign workflows
Why PR Agencies Switch to AgencyPro
PR Campaign Management
Campaigns by client with media and deliverable tracking.
Client PR Dashboards
Clients see campaign status in branded portals.
Retainer Billing
Track PR retainers, generate monthly invoices.
Complete PR Platform
Campaigns, clients, billing—what Basecamp doesn't provide.
Key Features for PR Agencies
PR Campaign Management
Campaigns with media and coverage tracking.
Client Visibility
Share campaign progress through branded portals.
Retainer Management
Track hours and deliverables against retainers.
Content Approval
Route press releases to clients for approval.
Integrated Billing
Generate invoices from retainer amounts or time.
Time Tracking
Track PR hours—absent from Basecamp.
“What has made my experience with AgencyPro great is how thoughtfully the whole platform is put together. It replaces the patchwork of tools we used to rely on with one cohesive system.”
— Mrake Angelo Miguel, verified on Trustpilot
Frequently Asked Questions
Can PR clients see campaign progress?
Yes. Branded portals with campaign status and deliverables.
Does AgencyPro handle PR retainer billing?
Yes. Monthly retainers, utilization tracking, automatic invoicing.
Does AgencyPro have communication like Basecamp?
Yes. Messaging alongside campaign management and client portals.
Basecamp Alternatives for Other Industries
Other Alternatives for PR Agencies
Learn more about AgencyPro for PR Agencies
View the PR Agencies use case page →PR Agencies Need More Than Basecamp
Replace Basecamp with AgencyPro's PR campaign management and client tools.