Reporting & Analytics Software for PPC Agencies
PPC agencies need to demonstrate ad performance and ROAS to clients while tracking their own profitability on campaign management. Our reporting software provides dashboards showing ad performance, ROAS, spend efficiency, and project profitability. Generate client reports automatically and make data-driven decisions about ad optimization and resource allocation.
Reporting Built for PPC & Paid Media Agencies
Why PPC & Paid Media Agencies Need Better Reporting
Pay-per-click agencies managing Google Ads, Meta Ads, and multi-platform paid advertising campaigns.
PPC performance reports require manual data collection from multiple ad platforms
PPC campaign profitability is unclear when management time and client revenue aren't tracked together
Team utilization across multiple PPC accounts is invisible, making capacity planning difficult
Revenue forecasting is inaccurate without visibility into active PPC campaigns and renewal probabilities
How AgencyPro Solves Reporting for PPC Agencies
Real-time dashboards and automated reports covering revenue, profitability, utilization, and project performance.
Generate automated PPC reports showing ad performance, ROAS, and spend efficiency without manual data compilation
Track PPC campaign profitability by comparing client revenue to management time and costs across all active campaigns
Monitor team utilization rates to identify capacity, balance PPC workloads, and optimize resource allocation
Forecast revenue accurately by tracking active PPC campaign values, renewal probabilities, and pipeline opportunities
Key Benefits for PPC Agencies
See Your True Profitability
Understand margins at the project, client, and service-type level. Stop guessing which work is profitable and start making pricing and staffing decisions based on real data.
Monitor Team Performance
Track utilization rates, billable hours, and productivity trends across your team. Identify when to hire, who needs support, and where training investments will pay off.
Client Health Dashboard
See retainer utilization, satisfaction indicators, and revenue trends per client. Catch at-risk accounts before they churn and identify expansion opportunities.
Data-Driven Growth Planning
Revenue forecasting, pipeline analytics, and capacity planning dashboards give you the visibility needed to set realistic growth targets and execute on them.
How It Works
Performance Tracking
Automatically collect ad performance data, ROAS metrics, and management time from integrated ad platforms and time tracking
Dashboard Analysis
View real-time dashboards showing ad performance, ROAS, profitability, utilization, and revenue forecasts
Client Reporting
Generate and share automated PPC reports with ad performance, ROAS, and optimization insights
Frequently Asked Questions
How does reporting help with PPC performance reports?
Reporting software automatically compiles ad performance data, ROAS metrics, and management activities into professional PPC reports. You can schedule reports to be generated and shared automatically, saving hours of manual work. Reports can include ad performance, ROAS, spend efficiency, and optimization insights tailored to each client. This ensures clients always see their ad value and reduces reporting workload.
Can you track PPC campaign profitability?
Yes, reporting software combines PPC client revenue with time tracking and management costs to show true profitability. You can see which PPC campaigns are profitable, which are breaking even, and which need pricing adjustments. This helps you identify profitable client types, optimize service delivery, and make data-driven decisions about which clients to prioritize. Profitability reports show margins by client, campaign type, and ad platform.
How does this help with team utilization?
Utilization reports show how much time each team member spends on PPC management work versus other activities. You can see which team members are overloaded with campaign management, which have capacity, and identify utilization trends over time. This helps you balance PPC workloads, prevent burnout, and optimize resource allocation across campaigns. Target utilization rates help you plan hiring and capacity for PPC work.
What about revenue forecasting for PPC agencies?
Revenue reports combine active PPC campaign values with renewal probabilities and pipeline opportunities to forecast future revenue. You can see revenue projections for the next quarter or year based on active campaigns, expected renewals, and pipeline conversion rates. This helps you plan resources, set goals, and make strategic decisions about PPC business growth.
Reporting for Other Industries
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Reporting & Analytics Software for Content Agencies
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Public relations firms managing media outreach, crisis communications, and brand reputation.
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More AgencyPro Solutions for PPC Agencies
Invoicing Software for PPC Agencies
Professional invoicing with time-to-invoice automation, multiple payment gateways, and branded invoice delivery.
Time Tracking Software for PPC Agencies
Smart time tracking with project-level timers, billable/non-billable categorization, and team timesheets.
Client Portal for PPC Agencies
Branded client-facing portal for project updates, file sharing, approvals, and transparent communication.
Project Management Software for PPC Agencies
Agency-focused project management with task boards, deadlines, team assignments, and client collaboration.
CRM Software for PPC Agencies
Client relationship management built for service businesses with deal pipeline, contact management, and client lifecycle tracking.
Recurring Billing Software for PPC Agencies
Automated subscription and retainer billing with payment processing, dunning management, and revenue recognition.
Optimize PPC Performance
Stop manually compiling PPC reports. See how reporting software helps PPC agencies demonstrate ROAS and improve profitability.